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Campus Influencer Program

The Daniel Wellington social community has evolved into an incredibly powerful international movement; every photo and moment shared helps grow, define and develop our brand. To continue building upon the brand’s global success, DW is seeking inspiring and motivated students to represent the mission both online and on-campus.  

Now you have the opportunity to shape the movement as a Campus Influencer and gain real-life experience in brand marketing, event planning and content creation! This is a really exciting opportunity if you are a college student who is active on campus, loves social media and has a knack for engaging your college community in untraditional ways. As a Campus Influencer, you will closely assist our Marketing Commerce Department to be our eyes and ears in bringing Daniel Wellington to your college!  

What You’ll Be Up To:  

  • Assist the marketing team to build and brainstorm tactics for overall brand awareness as a DW Campus Influencer  
  • Introduce and endorse the DW brand to your university via in-store events, on-campus activations and your social networks  
  • Promote your discount code  and  generate sales  in person and online 
  • Host sponsored events and activations   
  • Post on social media to promote  upcoming campaigns, events, and product launches  
  • Create content for and take over the @dwoncampus Instagram  
  • Win product, prizes and cash rewards for completing missions and assignments!  

What You’re Awesome At:  

  • Social-media minded and love creating content   
  • Strong presence in your university – Greek life, Athlete, Student Government, etc. 
  • Involved and aware of student life activities and events on your campus  
  • Passionate in all that you do and own projects from start to finish  
  • Ability to think creatively and put it into action  

Who You Are:  

  • Currently enrolled in a college/university  
  • Interested in pursuing a career in Marketing/PR/Social Media industries  
  • Have active and public social media accounts  
  • Have a love and passion for the DW lifestyle  
  • An “influencer” amongst your community and active on your campus  
  • A committed individual who can both run on their own and play in a team! 
  • Up to date on industry/marketing trends and tactics  
  • Have a public Instagram profile and following of 2k+ 

DWonCampus is ongoing with a two-way assessment and review of the Campus Influencer and the program at the end of each school year. Throughout the year, there will be scheduled meetings to touch base but the DW team is always available for quick questions or full-blown brainstorms.  

Because we're built on a “get out what you put in” basis, the program allows you to own everything you do and is ultimately entirely what you make of it. All Campus Influencers are required (though not limited) to complete a set number of missions and assignments, as well as, host one event in our store or on your campus. We highly encourage all Campus Influencers to take advantage of everything the program has to offer and get real work experience for a global brand while having fun!  

Not only does DWonCampus provide resume-worthy marketing experience, it’s also a great networking opportunity and a chance to join a community of creatives and aspiring professionals. If you want to take a peek at what some of our current influencers are up to, head over to the @dwoncampus account and #dwoncampus on Instagram! Visit the DWonCampus website for more information.


*Please note that this position is currently only open to students in the United States of America* 

Join the Movement

Or, know someone who would be a perfect fit? Let them know!

New York, NY

345 Hudson St
10014 New York Directions


In addition to great benefits, you will get the chance to work in a global fast-paced and rapid-growing environment, constantly provided with new and exciting challenges. We take pride in building everything in-house, are all about constant learning and with that finding our own way of doing business. 

You will spend your days in collaborative and dynamic offices with a highly skilled team, do great work, and have fun while doing so.


Already working at Daniel Wellington | Americas?

Let’s recruit together and find your next colleague.

  • Carlye Burchell
  • Christina Caruso
  • John Ehrnst
  • Måns Palmgren
  • Martin Ullström
  • Morgan McLean

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